Cooperative Program Color

Classic, strong, and radiant.

Since the Cooperative Program is so closely associated with the SBC brand, a lot of the styling, including the color, is the same to make them feel very related with each other. The SBC brand color includes the primary palette, extended palette, and gray palette.

Usage Examples

Color can have a powerful influence on how something feels. Here are some examples of how the colors can be used to achieve a certain tone.

  • Focused
  • Modern
  • Traditional
  • Approachable
  • Sophisticated

To make something feel very SBC focused, rely heavily on the primary color palette. Use the SBC Blue and Navy as the primary colors and pulling in the Gold for secondary uses and the Bright Blue as a pop color. This will create strong cohesion with the SBC brand.

Cooperative Program Typography